Tag: marketing
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Why UX/UI Can Make or Break Your Website
UX and UI don’t just make a site look good—they drive sales, trust, and engagement. Done poorly, they send visitors away, no matter how great your product or service is.
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The Invisible Barrier: Why Ageism Blocks Gen X
In modern marketing, innovation and speed often dominate the narrative. Yet Gen X professionals—seasoned in graphic design, advertising, email strategy, affiliate growth, and content storytelling—face a quiet but systemic exclusion as they move into their 50s. This isn’t about fading ability; it’s about being erased—by hiring bias, automation, and outdated assumptions. 1. Foundations in Design and…
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Mastering Artificial Intelligence
I took a Coursiv AI master class in ChatGPT and DALL·E to improve my prompt engineering, streamline creative workflows, and sharpen how I use AI in real client work. Here’s what worked, what didn’t, and how it’s changed the way I use artificial intelligence in content creation and digital marketing.